Hi, I'm Luan Baptista, a Product Designer specializing in high-growth B2B & SaaS platforms. I leverage data and AI-driven workflows to transform complex business requirements into scalable, high-revenue digital products.
My Experience
3.5
Years of Experience
Freelancer
UI/UX & Product Designer
2024 – Present
Present I am currently redefining B2B product cycles by integrating Generative AI and AI-driven workflows into the discovery and design phases. This strategic approach accelerates high-fidelity delivery and allowed me to achieve a 50% increase in lead conversion and a 12% reduction in churn for international SaaS clients.
Freelancer
UI/UX Designer
2024 – Present
Present I am currently redefining B2B product cycles by integrating Generative AI and AI-driven workflows into the discovery and design phases. This strategic approach accelerates high-fidelity delivery and allowed me to achieve a 50% increase in lead conversion and a 12% reduction in churn for international SaaS clients.
Integra Connect
UI/UX Designer
2022 – 2023
Drove a 95% increase in B2B lead volume through performance-focused visual strategy. Standardized a Design System of 50+ components, boosting production efficiency by 20% and reducing iteration cycles by 15% via Figma tokens.
Integra Connect
UI/UX Designer
2022 – 23
Drove a 95% increase in B2B lead volume through performance-focused visual strategy. Standardized a Design System of 50+ components, boosting production efficiency by 20% and reducing iteration cycles by 15% via Figma tokens.
Koala Shop
UI/UX & Web Designer
2022 – 2023
Optimized high-volume e-commerce conversion funnels, achieving an 8% reduction in checkout drop-off through data-informed UX. Authored comprehensive digital brand guidelines to ensure cross-platform consistency.
Koala Shop
UI/UX Designer
2022 – 2023
Optimized high-volume e-commerce conversion funnels, achieving an 8% reduction in checkout drop-off through data-informed UX. Authored comprehensive digital brand guidelines to ensure cross-platform consistency.
Imperiallize
Jr. Multimedia Designer
2020 – 2021
I started my professional journey at BrightPixel, where I honed my skills in web design, branding, and WordPress development.
Imperiallize
Designer
2020 – 2021
I started my professional journey at BrightPixel, where I honed my skills in web design, branding, and WordPress development.



